Which factory outlet centre? The UK consumer's selection criteria

Research output: Contribution to journalArticle

5 Citations (Scopus)

Abstract

Factory outlet centres are the fastest growing retail format in Europe. This is at a time when many ‘traditional’ shopping centres are suffering from consumer caution and have responded by differentiating their offer. Factory outlet centres are part of this response. There has, however, been little academic research that focuses on this new style of shopping centre. This paper examines what is important to the UK factory outlet centre shopper, and ranks a range of choice criteria to better understand why this consumer visits one such centre in preference to another. Implications for retailers and directions for future research are provided.

Original languageEnglish
Pages (from-to)315-323
Number of pages9
JournalJournal of Retailing and Consumer Services
Volume15
Issue number4
DOIs
Publication statusPublished - Jul 2008
Externally publishedYes

Fingerprint

Factory
Selection criteria
Shopping centres
Academic research
Retail format
Retailers

Keywords

  • Consumer patronage
  • Factory outlet centre choice
  • Retailer location

Cite this

Which factory outlet centre? The UK consumer's selection criteria. / Whyatt, Georgina.

In: Journal of Retailing and Consumer Services, Vol. 15, No. 4, 07.2008, p. 315-323.

Research output: Contribution to journalArticle

@article{369dcc4ffd95492fb130e9ff99fd0c49,
title = "Which factory outlet centre? The UK consumer's selection criteria",
abstract = "Factory outlet centres are the fastest growing retail format in Europe. This is at a time when many ‘traditional’ shopping centres are suffering from consumer caution and have responded by differentiating their offer. Factory outlet centres are part of this response. There has, however, been little academic research that focuses on this new style of shopping centre. This paper examines what is important to the UK factory outlet centre shopper, and ranks a range of choice criteria to better understand why this consumer visits one such centre in preference to another. Implications for retailers and directions for future research are provided.",
keywords = "Consumer patronage, Factory outlet centre choice, Retailer location",
author = "Georgina Whyatt",
year = "2008",
month = "7",
doi = "10.1016/j.jretconser.2007.08.001",
language = "English",
volume = "15",
pages = "315--323",
journal = "Journal of Retailing and Consumer Services",
issn = "0969-6989",
publisher = "Elsevier",
number = "4",

}

TY - JOUR

T1 - Which factory outlet centre? The UK consumer's selection criteria

AU - Whyatt, Georgina

PY - 2008/7

Y1 - 2008/7

N2 - Factory outlet centres are the fastest growing retail format in Europe. This is at a time when many ‘traditional’ shopping centres are suffering from consumer caution and have responded by differentiating their offer. Factory outlet centres are part of this response. There has, however, been little academic research that focuses on this new style of shopping centre. This paper examines what is important to the UK factory outlet centre shopper, and ranks a range of choice criteria to better understand why this consumer visits one such centre in preference to another. Implications for retailers and directions for future research are provided.

AB - Factory outlet centres are the fastest growing retail format in Europe. This is at a time when many ‘traditional’ shopping centres are suffering from consumer caution and have responded by differentiating their offer. Factory outlet centres are part of this response. There has, however, been little academic research that focuses on this new style of shopping centre. This paper examines what is important to the UK factory outlet centre shopper, and ranks a range of choice criteria to better understand why this consumer visits one such centre in preference to another. Implications for retailers and directions for future research are provided.

KW - Consumer patronage

KW - Factory outlet centre choice

KW - Retailer location

U2 - 10.1016/j.jretconser.2007.08.001

DO - 10.1016/j.jretconser.2007.08.001

M3 - Article

VL - 15

SP - 315

EP - 323

JO - Journal of Retailing and Consumer Services

JF - Journal of Retailing and Consumer Services

SN - 0969-6989

IS - 4

ER -