The purpose of this chapter is to provide a discussion of the transformative potential of using online blended learning technology and models in teaching international business. The reader is introduced to a transformative learning process that has been successfully used across three different universities for several years. The GMMSO3 approach demonstrates how Web-based pedagogical resources can enhance the learning experience. Using a grounding in literature and the authors’ own experiences, the chapter demonstrates the successful application of using tools in teaching international business.
|Title of host publication||The handbook of Experiential Learning in International Business|
|Editors||Vas Taras, Maria Alejandra Gonzalez-Perez|
|Place of Publication||Basingstoke, UK|
|ISBN (Print)||9781137467706, 9781137467713, 9781137467720|
|Publication status||Published - 2014|