To Which World Regions Does the Valence-Dominance Model of Social Perception Apply?

Benedict Jones, Lisa DeBruine, Jessica Flake, Balazs Aczel, Matus Adamkovic, Ravin Alaei, Sinan Alper, Sara Solas, Michael Andreychik, Daniel Ansari, Jack Arnal, Peter Babinčák, Benjamin Balas, Gabriel Baník, Krystian Barzykowski, Ernest Baskin, Carlota Batres, Jennifer Beaudry, Khandis Blake, Nicholas BloxsomMartha Borras-Guevara, Mark Brandt, Debora Burin, Dustin Calvillo, Lilian Carvalho, Priyanka Chandel, Armand Chatard, Sau-Chin Chen, Coralie Chevallier, William Chopik, Cody Christopherson, Vinet Coetzee, Nicholas Coles, Melissa Colloff, Corey Cook, Matthew Crawford, Alexander Danvers, Tiago de Lima, Barnaby Dixson, Tiantian Dong, Vilius Dranseika, Yarrow Dunham, Thomas Evans, AnaMaria Fernandez, Paulo R. S. Ferreira, Heather D. Flowe, Patrick S. Forscher, Gwendolyn Gardiner, Eva Gilboa-Schechtman, Michael Gilead, Tripat Gill, Taylor D. Gogan, Isaac González-Santoyo, Amanda Hahn, Nándor Hajdú, Javid Hatami, Eric Hehman, Chuan-Peng Hu, Hans IJzerman, Michael Inzlicht, Natalia Irrazabal, Bastian Jaeger, Chaning Jang, Steve M. J. Janssen, Zhongqing Jiang, Julia Jünger, Pavol Kačmár, Gwenaël Kaminski, Aycan Kapucu, Aslan Karaaslan, Monica A. Koehn, Vanja Kovic, Pratibha Kujur, Chun-Chia Kung, Claus Lamm, Ai-Suan Lee, Nicole Legate, JuanDavid Leongómez, Carmel A. Levitan, Hause Lin, Samuel Lins, Qinglan Liu, MarcoTullio Liuzza, Johannes Lutz, Harry Manley, Tara Marshall, Georgina W. Mburu, Randy J. McCarthy, Nicholas M. Michalak, Jeremy K. Miller, JoseAntonio Muñoz Reyes, Erica D. Musser, Lison Neyroud, Tonje K. Nielsen, Erin M. O'Mara, Ceylan Okan, Julian A. Oldmeadow, Jerome Olsen, Asil A. Özdoğru, Babita Pande, Marietta Papadatou-Pastou, Arti Parganiha, Noorshama Parveen, Gerit Pfuhl, Michael C. Phillip, Isabel R. Pinto, Pablo Polo, Sraddha Pradhan, John Protzko, Yue Qi, Dongning Ren, Ivan Ropovik, Nicholas O. Rule, Waldir M. Sampaio, Oscar R. Sanchez, Diana R. Santos, Elisa Sarda, S. Adil Saribay, Blair Saunders, Vidar Schei, Christoph Schild, Irina Schmid, Kathleen Schmidt, Martin Seehuus, Mohammad H. Sharifian, Victor K. M. Shiramizu, Almog Simchon, Margaret M. Singh, Miroslav Sirota, Guyan Sloane, Ian D. Stephen, Stefan Stieger, Daniel Storage, Juncai Sun, Therese E Sverdrup, Peter Szecsi, Christian K. Tamnes, Chrystalle B.Y. Tan, KokWei Tan, Martin Thirkettle, Enrique Turiegano, Kim Uittenhove, Heather L. Urry, Miguel A. Vadillo, Eugenio Valderrama, Jaroslava Valentova, Nicolas Van der Linden, Wolf Vanpaemel, Marco A.C. Varella, Milena Vásquez-Amézquita , LeighAnn Vaughn, Evie Vergauwe, Michelangelo Vianello, Martin Voracek, David White, Megan L. Willis, John Paul Wilson, Anna Wlodarczyk, Qi Wi, Sally Y. Xie, Wen-Jing Yan, Xin Yang, Ilya Zakharov, Ingo Zettler, Janis H. Zickfield, Christopher R. Chartier

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Abstract

Over the last ten years, Oosterhof and Todorov’s valence-dominance model has emerged as the most prominent account of how people evaluate faces on social dimensions. In this model, two dimensions (valence and dominance) underpin social judgments of faces. Because this model has primarily been developed and tested in Western regions, it is unclear whether these findings apply to other regions. We addressed this question by replicating Oosterhof and Todorov’s methodology across 11 world regions, 41 countries, and 11,570 participants. When we used Oosterhof and Todorov’s original analysis strategy, the valence-dominance model generalized across regions. When we used an alternative methodology to allow for correlated dimensions we observed much less generalization. Collectively, these results suggest that, while the valence-dominance model generalizes very well across regions when dimensions are forced to be orthogonal, regional differences are revealed when we use different extraction methods, correlate and rotate the dimension reduction solution.
Original languageEnglish
Pages (from-to)159-169
Number of pages11
JournalNature Human Behaviour
Volume5
Issue number1
DOIs
Publication statusPublished - 4 Jan 2021

Funder

Vienna Science and Technology Fund (WWTF VRG13-007); L.M.D. was supported by ERC 647910 (KINSHIP); D.I.B. and N.I. received funding from CONICET, Argentina; L.K., F.K. and Á. Putz were supported by the European Social Fund (EFOP-3.6.1.-16-2016-00004; ‘Comprehensive Development for Implementing Smart Specialization Strategies at the University of Pécs’). K.U. and E. Vergauwe were supported by a grant from the Swiss National Science Foundation (PZ00P1_154911 to E. Vergauwe). T.G. is supported by the Social Sciences and Humanities Research Council of Canada (SSHRC). M.A.V. was supported by grants 2016-T1/SOC-1395 (Comunidad de Madrid) and PSI2017-85159-P (AEI/FEDER UE). K.B. was supported by a grant from the National Science Centre, Poland (number 2015/19/D/HS6/00641). J. Bonick and J.W.L. were supported by the Joep Lange Institute. G.B. was supported by the Slovak Research and Development Agency (APVV-17-0418). H.I.J. and E.S. were supported by a French National Research Agency ‘Investissements d’Avenir’ programme grant (ANR-15-IDEX-02). T.D.G. was supported by an Australian Government Research Training Program Scholarship. The Raipur Group is thankful to: (1) the University Grants Commission, New Delhi, India for the research grants received through its SAP-DRS (Phase-III) scheme sanctioned to the School of Studies in Life Science; and (2) the Center for Translational Chronobiology at the School of Studies in Life Science, PRSU, Raipur, India for providing logistical support. K. Ask was supported by a small grant from the Department of Psychology, University of Gothenburg. Y.Q. was supported by grants from the Beijing Natural Science Foundation (5184035) and CAS Key Laboratory of Behavioral Science, Institute of Psychology. N.A.C. was supported by the National Science Foundation Graduate Research Fellowship (R010138018).

ASJC Scopus subject areas

  • Social Psychology
  • Experimental and Cognitive Psychology
  • Behavioral Neuroscience

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