They Went, They Saw and They Observed UK International Marketing Strategy Factors upon Entry Modes into Host Markets

Maktoba Omar Saad, Michael Lewrick

Research output: Book/ReportBook

Original languageEnglish
Place of PublicationEdinburgh
PublisherNapier University, School of Accounting & Economics
Number of pages22
ISBN (Print)9781873869857
Publication statusPublished - 2008

Publication series

Name Research paper series
PublisherNapier University Business School, School of Accounting, Economics and statistics
No.RP037/2008

Cite this

Omar Saad, M., & Lewrick, M. (2008). They Went, They Saw and They Observed UK International Marketing Strategy Factors upon Entry Modes into Host Markets. ( Research paper series; No. RP037/2008 ). Edinburgh: Napier University, School of Accounting & Economics.

They Went, They Saw and They Observed UK International Marketing Strategy Factors upon Entry Modes into Host Markets. / Omar Saad, Maktoba; Lewrick, Michael.

Edinburgh : Napier University, School of Accounting & Economics, 2008. 22 p. ( Research paper series; No. RP037/2008 ).

Research output: Book/ReportBook

Omar Saad, M & Lewrick, M 2008, They Went, They Saw and They Observed UK International Marketing Strategy Factors upon Entry Modes into Host Markets. Research paper series, no. RP037/2008 , Napier University, School of Accounting & Economics, Edinburgh.
Omar Saad M, Lewrick M. They Went, They Saw and They Observed UK International Marketing Strategy Factors upon Entry Modes into Host Markets. Edinburgh: Napier University, School of Accounting & Economics, 2008. 22 p. ( Research paper series; RP037/2008 ).
Omar Saad, Maktoba ; Lewrick, Michael. / They Went, They Saw and They Observed UK International Marketing Strategy Factors upon Entry Modes into Host Markets. Edinburgh : Napier University, School of Accounting & Economics, 2008. 22 p. ( Research paper series; RP037/2008 ).
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