The role of green innovation and hope in employee retention

Syed Muhammad Fazal‐e‐Hasan, Hormoz Ahmadi, Harjit Sekhon, Gary Mortimer, Mohd Sadiq, Husni Kharouf, Muhammad Abid

Research output: Contribution to journalArticlepeer-review

15 Citations (Scopus)
229 Downloads (Pure)


Green innovation is increasingly receiving attention in organisational behaviour and strategic management literature. However, understanding employee's preferences for organisations that have adopted innovative environmental practices have received little attention. This study tests a framework that examines the relationship between employees' preferences for innovative green organisations, hope, and intentions to stay. Data were collected from 403 employees in Australia. Results show that employees' preferences for green innovation drive the emotional state of employee hope, which has a positive effect on employees' intentions to stay with the organisation. This study offers implications for academics and managers, advancing the literature on green innovation, recruitment, retention, and organisational behaviour.

Original languageEnglish
Pages (from-to)220-239
Number of pages20
JournalBusiness Strategy and the Environment
Issue number1
Early online date11 May 2022
Publication statusPublished - Jan 2023

Bibliographical note

This is an open access article under the terms of the Creative Commons Attribution License, which permits use, distribution and reproduction in any medium, provided the original work is properly cited.


  • employee hope
  • green innovation
  • organisational behaviour
  • organisational performance
  • recruitment
  • retention

ASJC Scopus subject areas

  • Business and International Management
  • Geography, Planning and Development
  • Strategy and Management
  • Management, Monitoring, Policy and Law


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