The influences of social media on Chinese start-up stage entrepreneurship

Arun Sukumar; Vahid Jafari-Sadeghi; Zimu Xu

doi:10.1504/WREMSD.2021.117442

The influences of social media on Chinese start-up stage entrepreneurship

Arun Sukumar, Vahid Jafari-Sadeghi, Zimu Xu

FBL International Centre for Transformational Entrepreneurship (ICTE)

Newcastle Business School

Research output: Contribution to journal › Article › peer-review

22 Citations (Scopus)

45 Downloads (Pure)

Abstract

In today’s digital era, information is increasingly shared and distributed through online social networks. Social media platforms like Twitter, Facebook, YouTube in the west and Weibo, WeChat in China have not only greatly extended the reach of traditional social networks but also facilitated the information distribution process within the networks. We aim to investigate the influences of online social networks on Chinese young people’s perception of entrepreneurship and its impact on entrepreneurial activities for start-up companies. We collected 100 survey responses and conducted 25 interviews. The results revealed the current status-quo, opportunities and challenges on using social networks. For instance, Weibo and WeChat are the most popular choices for business activities in China. The main entrepreneurial activities on social networks include information collection and analysis as part of the decision-making process or facilitate sales and promotion activities. Challenges include such as overly populated false news and information.

Original language	English
Pages (from-to)	559-578
Number of pages	20
Journal	World Review of Entrepreneurship, Management and Sustainable Development
Volume	17
Issue number	5
Early online date	7 Sept 2021
DOIs	https://doi.org/10.1504/WREMSD.2021.117442
Publication status	Published - 2021

Bibliographical note

Copyright © and Moral Rights are retained by the author(s) and/ or other copyright owners. A copy can be downloaded for personal non-commercial research or study, without prior permission or charge. This item cannot be reproduced or quoted extensively from without first obtaining permission in writing from the copyright holder(s). The content must not be changed in any way or sold commercially in any format or medium without the formal permission of the copyright holders.

Keywords

China
Entrepreneurship
Social media
Social networks
Start-ups

ASJC Scopus subject areas

Business and International Management
Renewable Energy, Sustainability and the Environment
Economics and Econometrics

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

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10.1504/WREMSD.2021.117442

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Cite this

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The influences of social media on Chinese start-up stage entrepreneurship

Abstract

Bibliographical note

Keywords

ASJC Scopus subject areas

UN SDGs

Access to Document

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