The Corporate Social Responsibility of Accounting Firms: A Comparison Study between China and South Africa

Tasneem Joosub; Xin Guo

The Corporate Social Responsibility of Accounting Firms: A Comparison Study between China and South Africa

Tasneem Joosub
, Xin Guo

Research output: Contribution to conference › Paper › peer-review

Abstract

This ongoing research attempts to investigate how differently major accounting firms (the Big Four) develop their corporate social responsibility (CSR) strategy in two emerging
markets – China and South Africa. To date eight in-depth interviews were conducted with partners and senior managers who took the lead in CSR activities in their firm. Four themes were identified which the authors labelled: (i) historic origins; (ii) strategy; (iii) motivating factors; and (iv) emerging agendas and conflicts. Findings are summarized and directions for future research are discussed.

Original language	English
Number of pages	9
Publication status	Published - 2015
Event	British Academy of Management Conference 2015: The value of pluralism in advancing management research, education and practice - University of Portsmouth, Portsmouth, United Kingdom Duration: 8 Sept 2015 → 10 Sept 2015 Conference number: 29 https://www.bam.ac.uk/civicrm/event/info?id=2886 http://conference.bam.ac.uk/BAM2015/htdocs/index.php https://www.bam.ac.uk/civicrm/event

Conference

Conference	British Academy of Management Conference 2015
Abbreviated title	BAM2015 Conference
Country/Territory	United Kingdom
City	Portsmouth
Period	8/09/15 → 10/09/15
Internet address	https://www.bam.ac.uk/civicrm/event/info?id=2886 http://conference.bam.ac.uk/BAM2015/htdocs/index.php https://www.bam.ac.uk/civicrm/event

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

SDG 12 Responsible Consumption and Production

Keywords

Accounting firms
Big four
Corporate social responsibility
China
South Africa
Interviews

Cite this

@conference{33c991f38dc149a495c21e75eb9a096a,

title = "The Corporate Social Responsibility of Accounting Firms: A Comparison Study between China and South Africa",

abstract = "This ongoing research attempts to investigate how differently major accounting firms (the Big Four) develop their corporate social responsibility (CSR) strategy in two emerging markets – China and South Africa. To date eight in-depth interviews were conducted with partners and senior managers who took the lead in CSR activities in their firm. Four themes were identified which the authors labelled: (i) historic origins; (ii) strategy; (iii) motivating factors; and (iv) emerging agendas and conflicts. Findings are summarized and directions for future research are discussed. ",

keywords = "Accounting firms, Big four, Corporate social responsibility, China, South Africa, Interviews",

author = "Tasneem Joosub and Xin Guo",

year = "2015",

language = "English",

note = "British Academy of Management Conference 2015 : The value of pluralism in advancing management research, education and practice, BAM2015 Conference ; Conference date: 08-09-2015 Through 10-09-2015",

url = "https://www.bam.ac.uk/civicrm/event/info?id=2886, http://conference.bam.ac.uk/BAM2015/htdocs/index.php, https://www.bam.ac.uk/civicrm/event",

}

TY - CONF

T1 - The Corporate Social Responsibility of Accounting Firms

T2 - British Academy of Management Conference 2015

AU - Joosub, Tasneem

AU - Guo, Xin

N1 - Conference code: 29

PY - 2015

Y1 - 2015

N2 - This ongoing research attempts to investigate how differently major accounting firms (the Big Four) develop their corporate social responsibility (CSR) strategy in two emerging markets – China and South Africa. To date eight in-depth interviews were conducted with partners and senior managers who took the lead in CSR activities in their firm. Four themes were identified which the authors labelled: (i) historic origins; (ii) strategy; (iii) motivating factors; and (iv) emerging agendas and conflicts. Findings are summarized and directions for future research are discussed.

AB - This ongoing research attempts to investigate how differently major accounting firms (the Big Four) develop their corporate social responsibility (CSR) strategy in two emerging markets – China and South Africa. To date eight in-depth interviews were conducted with partners and senior managers who took the lead in CSR activities in their firm. Four themes were identified which the authors labelled: (i) historic origins; (ii) strategy; (iii) motivating factors; and (iv) emerging agendas and conflicts. Findings are summarized and directions for future research are discussed.

KW - Accounting firms

KW - Big four

KW - Corporate social responsibility

KW - China

KW - South Africa

KW - Interviews

UR - http://conference.bam.ac.uk/BAM2015/htdocs/index.php

M3 - Paper

Y2 - 8 September 2015 through 10 September 2015

ER -

The Corporate Social Responsibility of Accounting Firms: A Comparison Study between China and South Africa

Abstract

Conference

UN SDGs

Keywords

Other files and links

Fingerprint

Cite this