The Business Going Concern: Financial Return and Social Expectations

The present work aims to analyze the corporate social responsibility from a new perspective, observing the link between a progression of business and the distribution of risks between different expectations. The study of the relationships between uncertainty, risk and corporate persistence represents an opportunity to think about the rising concern of the companies, considering both the need for financial returns and human–environmental expectations. Starting from the study of economic–business culture, this paper deals with uncertainty and risk as distinct concepts, analyzing the meaning of “common risk”. Subsequently, the cornerstones of the economic order of the company are pointedly displayed, while also highlighting the relation to the request for sustainable human and environmental development. These areas of analysis are intertwined with the issues that arise from the practice of corporate social responsibility (CSR) and the search for coherent structured tools for fair disclosure. Social balance can be viewed as one of the principal mechanisms designed to improve the structured external information system. This is a formalized tool that is principally designed to focus our attention on the analysis concerning the production/distribution of value. These surveys allow finding the value system based on the ongoing progression of the company and, consequently, the distribution of risks between different expectations. The research was conducted by using an unstructured approach, classified as qualitative. The authors find out that the continued development of a business is undermined by the economic–financial sustainability of the human and environmental framework that characterize the production. The shortcomings of a big company turn into a crisis of a community and this calls into question the role that the Government intends to play in the human and environmental fields, also considering the constraints deriving from supranational agreements.