Store design and its effect on customer profile, behaviour, duration of visit and turnover – a study of UK licensed betting offices

Leigh Doster, Chris M. Dunn

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationCommunicating with Customers: Trends and Developments
EditorsCleopatra Veloutsou
Place of PublicationGreece
PublisherAthens Institute for Education and Research
ISBN (Print)9789608782228, 9608782228
Publication statusPublished - 2003

Bibliographical note

The full text of this item is not available from the repository.
In accordance with the publisher's policy, this chapter is provided for academic use only.

Keywords

  • marketing
  • store design

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