Socially Constructed Realities and the Hidden Face of Market Segmentation

Lee Quinn, Tony Hines

Research output: Chapter in Book/Report/Conference proceedingConference proceeding

Original languageEnglish
Title of host publication5th American Marketing Association/Academy of Marketing Joint Biennial Conference
Place of PublicationDublin
Publication statusPublished - 2005
EventAmerican Marketing Association/Academy of Marketing Joint Biennial Conference - Dublin Institute of Technology, Dublin, Ireland
Duration: 5 Jul 20057 Jul 2005
Conference number: 5

Conference

ConferenceAmerican Marketing Association/Academy of Marketing Joint Biennial Conference
CountryIreland
CityDublin
Period5/07/057/07/05

Cite this

Quinn, L., & Hines, T. (2005). Socially Constructed Realities and the Hidden Face of Market Segmentation. In 5th American Marketing Association/Academy of Marketing Joint Biennial Conference Dublin.

Socially Constructed Realities and the Hidden Face of Market Segmentation. / Quinn, Lee; Hines, Tony.

5th American Marketing Association/Academy of Marketing Joint Biennial Conference. Dublin, 2005.

Research output: Chapter in Book/Report/Conference proceedingConference proceeding

Quinn, L & Hines, T 2005, Socially Constructed Realities and the Hidden Face of Market Segmentation. in 5th American Marketing Association/Academy of Marketing Joint Biennial Conference. Dublin, American Marketing Association/Academy of Marketing Joint Biennial Conference, Dublin, Ireland, 5/07/05.
Quinn L, Hines T. Socially Constructed Realities and the Hidden Face of Market Segmentation. In 5th American Marketing Association/Academy of Marketing Joint Biennial Conference. Dublin. 2005
Quinn, Lee ; Hines, Tony. / Socially Constructed Realities and the Hidden Face of Market Segmentation. 5th American Marketing Association/Academy of Marketing Joint Biennial Conference. Dublin, 2005.
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