Social networking sites as communication tool for dengue related healthcare and wellness information

Rathimala Kannan, Kannan Ramakrishnan, Adedapo Oluwaseyi Ojo

Research output: Chapter in Book/Report/Conference proceedingConference proceedingpeer-review

6 Citations (Scopus)

Abstract

Despite the fact the government agencies and healthcare organizations make numerous efforts to prevent and control dengue epidemic, still it is a challenge. Lack of citizen's awareness of the infectious disease is one of the reasons that hampers their effectiveness. The need to re-examine and understand how the public at large view the dengue monitoring and prevention efforts motivates this study. Knowing the popularity and reach of social networking sites (SNS), understanding their strengths and weaknesses as health education tool would be a timely call. This empirical study aims to integrate social support theory to an existing theoretical model to test the users' intention to use SNS for healthcare and wellness information focusing on dengue related information. The current study found that Malaysians preferred to use SNS for dengue related healthcare and wellness information. This result suggests that dengue related monitoring and prevention activities can consider to use SNS as a potential communication tool to increase its reach to citizens.

Original languageEnglish
Title of host publicationProceedings of the 2019 2nd International Conference on Software Engineering and Information Management, ICSIM 2019 - Workshop 2019 2nd International Conference on Big Data and Smart Computing, ICBDSC 2019
Publisher Association for Computing Machinery
Pages204-207
Number of pages4
ISBN (Electronic)9781450366427
DOIs
Publication statusPublished - 10 Jan 2019
Externally publishedYes
Event2nd International Conference on Software Engineering and Information Management, ICSIM 2019 - and its Workshop 2019 2nd International Conference on Big Data and Smart Computing, ICBDSC 2019 - Bali, Indonesia
Duration: 10 Jan 201913 Jan 2019

Conference

Conference2nd International Conference on Software Engineering and Information Management, ICSIM 2019 - and its Workshop 2019 2nd International Conference on Big Data and Smart Computing, ICBDSC 2019
Country/TerritoryIndonesia
CityBali
Period10/01/1913/01/19

Bibliographical note

Publisher Copyright:
© 2019 Association for Computing Machinery.

Keywords

  • Civic engagement
  • Dengue
  • Malaysia
  • Public healthcare
  • Social networking sites

ASJC Scopus subject areas

  • Software
  • Human-Computer Interaction
  • Computer Vision and Pattern Recognition
  • Computer Networks and Communications

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