Revisiting contemporary issues in green/ethical marketing: An introduction to the special issue

Morven G. McEachern, Marylyn Carrigan

    Research output: Contribution to journalEditorialpeer-review

    21 Citations (Scopus)
    Original languageEnglish
    Pages (from-to)189-194
    Number of pages6
    JournalJournal of Marketing Management
    Volume28
    Issue number3-4
    DOIs
    Publication statusPublished - Mar 2012

    ASJC Scopus subject areas

    • Marketing
    • Strategy and Management

    Cite this