Revisiting contemporary issues in green/ethical marketing: An introduction to the special issue

Morven G. McEachern, Marylyn Carrigan

    Research output: Contribution to journalEditorialpeer-review

    19 Citations (Scopus)
    Original languageEnglish
    Pages (from-to)189-194
    Number of pages6
    JournalJournal of Marketing Management
    Volume28
    Issue number3-4
    DOIs
    Publication statusPublished - Mar 2012

    ASJC Scopus subject areas

    • Marketing
    • Strategy and Management

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