Abstract
Review of Origination: the geographies of brands and branding, by Andy Pike, Chichester, UK,Wiley & Sons, 2015, 248 pp., $89.95 (hardcover), ISBN 978-1-118-55638-2, $39.95(paperback), ISBN 978-1-118-55640-5
| Original language | English |
|---|---|
| Pages (from-to) | 600-603 |
| Number of pages | 4 |
| Journal | Consumption Markets & Culture |
| Volume | 19 |
| Issue number | 6 |
| DOIs | |
| Publication status | Published - 2 Nov 2015 |