Retail internationalisation: Marks and Spencer in Hong Kong

Paul Jackson

    Research output: Contribution to journalArticle

    26 Citations (Scopus)
    Original languageEnglish
    Pages (from-to)15-29
    JournalInternational Journal of Retail and Distribution Management
    Volume33
    Issue number10
    DOIs
    Publication statusPublished - 2005

    Bibliographical note

    The full text of this article is not currently available from this repository.
    The final definitive version of this article has been published in the journal International Journal of Retail and Distribution Management, Vol. 13 (1) 2007 © Emerald Group Publishing Ltd. At the journal page http://www.emeraldinsight.com/10.1108/09590550510622308

    Keywords

    • market entry
    • marketing strategy
    • retail trade

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