Performative entrepreneurship: identity, behaviour and place in adventure sports Enterprise

Stephen Dobson, Pete McLuskie

Research output: Contribution to journalArticle

Abstract

This research explores entrepreneurial identity and place in adventure sports within the emerging field of sports entrepreneurship. A growing body of literature has established the broad parameters of sports entrepreneurs mainly within the fitness sector. This study applies a performative entrepreneurship lens to explore the embedded nature of identity, behaviour and place amongst mountain bike (MTB) trainers and guides. This qualitative study is based around interviews with six trainers/guides conducted via online forums as well as participatory observations made on a group ride and of a communal response to the natural environment through trail building. Findings illustrate that unlike the fitness sector where there is a more established market and where entrepreneurs often move from employment to self-employment within the sector, the MTB adventure sports entrepreneur operates in a less formalised market resulting in less formal strategic planning. ‘Place’ is an important factor in the performative nature of enterprise in this study and it is clear that it is through lifestyle entrepreneurship that the individuals are ‘performing’ identity
Original languageEnglish
Pages (from-to)(In-Press)
Number of pages17
JournalInternational Entrepreneurship and Management Journal
Volume(In-Press)
DOIs
Publication statusE-pub ahead of print - 25 Apr 2020

Bibliographical note

Open Access This article is licensed under a Creative Commons Attribution 4.0 International License, which permits use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons licence, and indicate if changes were made. The images or other third party material in this article are included in the article's Creative Commons licence, unless indicated otherwise in a credit line to the material. If material is not included in the article's Creative Commons licence and your intended use is not permitted by statutory regulation or exceeds the permitted use, you will need to obtain permission directly from the copyright holder.

Keywords

  • entrepreneurship
  • sports
  • performative

Fingerprint Dive into the research topics of 'Performative entrepreneurship: identity, behaviour and place in adventure sports Enterprise'. Together they form a unique fingerprint.

  • Cite this