Paralympic Brand Governance: The Best of Both Worlds?

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationInternational Handbook of Olympic and Paralympic Games
EditorsD. Chatziefstathiou, B. Garcia, B. Seguin, M. Yamamoto
PublisherRoutledge
Publication statusSubmitted - 2019

Cite this

Gerard, S. (2019). Paralympic Brand Governance: The Best of Both Worlds?. Manuscript submitted for publication In D. Chatziefstathiou, B. Garcia, B. Seguin, & M. Yamamoto (Eds.), International Handbook of Olympic and Paralympic Games Routledge.

Paralympic Brand Governance: The Best of Both Worlds? / Gerard, Simon.

International Handbook of Olympic and Paralympic Games. ed. / D. Chatziefstathiou; B. Garcia; B. Seguin; M. Yamamoto. Routledge, 2019.

Research output: Chapter in Book/Report/Conference proceedingChapter

Gerard, S 2019, Paralympic Brand Governance: The Best of Both Worlds? in D Chatziefstathiou, B Garcia, B Seguin & M Yamamoto (eds), International Handbook of Olympic and Paralympic Games. Routledge.
Gerard S. Paralympic Brand Governance: The Best of Both Worlds? In Chatziefstathiou D, Garcia B, Seguin B, Yamamoto M, editors, International Handbook of Olympic and Paralympic Games. Routledge. 2019
Gerard, Simon. / Paralympic Brand Governance: The Best of Both Worlds?. International Handbook of Olympic and Paralympic Games. editor / D. Chatziefstathiou ; B. Garcia ; B. Seguin ; M. Yamamoto. Routledge, 2019.
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