| Original language | English |
|---|---|
| Title of host publication | Towards effective place brand management |
| Subtitle of host publication | branding European cities and regions |
| Editors | Gregory Ashworth, Mihalis Kavaratzis |
| Publisher | Edward Elgar |
| Chapter | 9 |
| Pages | 156-172 |
| Number of pages | 17 |
| Edition | 1 |
| ISBN (Print) | 9781848442429 |
| Publication status | Published - 31 Aug 2010 |
Mind the gap: reputation, identity and regeneration in post-industrial cities
Myfanwy Trueman, Nelarine Cornelius, Joyce Liddle, Ali Baig
Research output: Chapter in Book/Report/Conference proceeding › Chapter