Original language | English |
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Title of host publication | Towards effective place brand management |
Subtitle of host publication | branding European cities and regions |
Editors | Gregory Ashworth, Mihalis Kavaratzis |
Publisher | Edward Elgar |
Chapter | 9 |
Pages | 156-172 |
Number of pages | 17 |
Edition | 1 |
ISBN (Print) | 9781848442429 |
Publication status | Published - 31 Aug 2010 |
Mind the gap: reputation, identity and regeneration in post-industrial cities
Myfanwy Trueman, Nelarine Cornelius, Joyce Liddle, Ali Baig
Research output: Chapter in Book/Report/Conference proceeding › Chapter