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Marketing: Concepts and Strategies
Sally Dibb
, Lyndon Simkin
, William Pride
, O.C. Ferrell
Research output
:
Book/Report
›
Book
›
peer-review
Overview
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Dive into the research topics of 'Marketing: Concepts and Strategies'. Together they form a unique fingerprint.
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Social Sciences
Marketing
100%
Strategy
42%
Conceptualization
42%
Edition
28%
Students
28%
Academic Discipline
14%
Consumers
14%
Markets
14%
Interest
14%
Organizations
14%
Social Media Marketing
14%
Combine
14%
Program
14%
Economic and Social Development
14%
Philosophy
14%
Pharmacology, Toxicology and Pharmaceutical Science
Cisapride
14%