| Original language | English |
|---|---|
| Publisher | Butterworth-Heinemann |
| Edition | 2 |
| ISBN (Print) | 075066200X, 9780750662000 |
| Publication status | Published - 2004 |
Marketing Briefs
Sally Dibb, Lyndon Simkin
Research output: Book/Report › Book › peer-review
Sally Dibb, Lyndon Simkin
Research output: Book/Report › Book › peer-review
| Original language | English |
|---|---|
| Publisher | Butterworth-Heinemann |
| Edition | 2 |
| ISBN (Print) | 075066200X, 9780750662000 |
| Publication status | Published - 2004 |