Linking stakeholder and competitive pressure to Industry 4.0 and performance: Mediating effect of environmental commitment and green process innovation

Manjot Singh Bhatia; Saurabh Kumar

doi:10.1002/bse.2989

Linking stakeholder and competitive pressure to Industry 4.0 and performance: Mediating effect of environmental commitment and green process innovation

Manjot Singh Bhatia, Saurabh Kumar

Indian Institute of Management Indore

Research output: Contribution to journal › Article › peer-review

49 Citations (Scopus)

224 Downloads (Pure)

Abstract

In the recent few years, with an increase in focus on sustainability, firms have been actively pursuing different strategies to contribute towards sustainability. Industry 4.0 (I4) technologies can help organizations to achieve superior environmental as well as economic performance. Through the lens of stakeholder theory (ST) and Schumpeterian view of competition (SCV), this paper examines whether stakeholder and competitive pressures towards sustainability stimulate organizations to implement I4 technologies and commensurate performance outcomes. The study further tests the mediating role of environmental commitment and green process innovation (GPI) on these relationships. The proposed hypotheses are examined using the survey data from 173 manufacturing firms in India by partial least squares (PLS) approach. Findings show that environmental commitment mediates the effect of stakeholder and competitive pressures on I4 technologies. Further, results also show that GPI mediates between I4 technologies and performance. The findings provide insights for managers on how they can best respond to stakeholder and competitive pressures on sustainability and contribute towards sustainable development.

Original language	English
Article number	2989
Pages (from-to)	1905-1918
Number of pages	14
Journal	Business Strategy and the Environment
Volume	31
Issue number	5
Early online date	19 Jan 2022
DOIs	https://doi.org/10.1002/bse.2989
Publication status	Published - Jul 2022

Bibliographical note

This is an open access article under the terms of the Creative Commons Attribution License, which permits use, distribution and reproduction in any medium,provided the original work is properly cited.© 2022 The Authors. Business Strategy and The Environment published by ERP Environment and John Wiley & Sons Ltd.

Keywords

competitive pressure,
environmental commitment,
environmental performance
Industry 4.0
stakeholder pressure
sustainability1

ASJC Scopus subject areas

Business and International Management
Geography, Planning and Development
Strategy and Management
Management, Monitoring, Policy and Law

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

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PublishedFinal published version, 1.66 MBLicence: CC BY

Cite this

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Linking stakeholder and competitive pressure to Industry 4.0 and performance: Mediating effect of environmental commitment and green process innovation

Abstract

Bibliographical note

Keywords

ASJC Scopus subject areas

UN SDGs

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