Leadership Teams Rediscover Market Analysis in Seeking Competitive Advantage and Growth During Economic Uncertainty

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationCompetitive Intelligence, Analysis and Strategy
EditorsSheila Wright
PublisherRoutledge
Chapter6
Pages99-108
Number of pages9
Edition1
ISBN (Print)9781138943940, 9780415631280
Publication statusPublished - 2013

Cite this

Simkin, L., & Dibb, S. (2013). Leadership Teams Rediscover Market Analysis in Seeking Competitive Advantage and Growth During Economic Uncertainty. In S. Wright (Ed.), Competitive Intelligence, Analysis and Strategy (1 ed., pp. 99-108). Routledge.

Leadership Teams Rediscover Market Analysis in Seeking Competitive Advantage and Growth During Economic Uncertainty. / Simkin, Lyndon; Dibb, Sally.

Competitive Intelligence, Analysis and Strategy. ed. / Sheila Wright. 1. ed. Routledge, 2013. p. 99-108.

Research output: Chapter in Book/Report/Conference proceedingChapter

Simkin, L & Dibb, S 2013, Leadership Teams Rediscover Market Analysis in Seeking Competitive Advantage and Growth During Economic Uncertainty. in S Wright (ed.), Competitive Intelligence, Analysis and Strategy. 1 edn, Routledge, pp. 99-108.
Simkin L, Dibb S. Leadership Teams Rediscover Market Analysis in Seeking Competitive Advantage and Growth During Economic Uncertainty. In Wright S, editor, Competitive Intelligence, Analysis and Strategy. 1 ed. Routledge. 2013. p. 99-108
Simkin, Lyndon ; Dibb, Sally. / Leadership Teams Rediscover Market Analysis in Seeking Competitive Advantage and Growth During Economic Uncertainty. Competitive Intelligence, Analysis and Strategy. editor / Sheila Wright. 1. ed. Routledge, 2013. pp. 99-108
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