Impact of Market Orientation on Firm’s Customer-based Performance: The Moderating Role of Employee Orientation

Research output: Chapter in Book/Report/Conference proceedingConference proceeding

Original languageEnglish
Title of host publicationAcademy of Marketing Conference 2017
Pages(in press)
Publication statusPublished - 4 Jul 2017
EventAcademy of Marketing Conference: Freedom Through Marketing: Looking Back, Going Forward - Hull University, Hull, United Kingdom
Duration: 3 Jul 20176 Jul 2017
Conference number: 50
https://www.academyofmarketing.org/conference/conference-2017/

Conference

ConferenceAcademy of Marketing Conference
CountryUnited Kingdom
CityHull
Period3/07/176/07/17
Internet address

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