Identity Construction in Marketing Management Practices

Research output: Chapter in Book/Report/Conference proceeding › Conference proceeding › peer-review

Original language	English
Title of host publication	5th Critical Management Studies Conference
Place of Publication	Manchester
Publication status	Published - 2007
Event	5th Critical Management Studies Conference - Manchester, United Kingdom Duration: 11 Jul 2007 → 13 Jul 2007

Conference	5th Critical Management Studies Conference
Country	United Kingdom
City	Manchester
Period	11/07/07 → 13/07/07

Cite this

@inproceedings{62f1c3ce19ae4ea2b30e8faebb754211,

title = "Identity Construction in Marketing Management Practices",

author = "Mike Zundel and Lee Quinn",

year = "2007",

language = "English",

booktitle = "5th Critical Management Studies Conference",

note = "5th Critical Management Studies Conference ; Conference date: 11-07-2007 Through 13-07-2007",

}