Identity Construction in Marketing Management Practices

Mike Zundel, Lee Quinn

Research output: Chapter in Book/Report/Conference proceedingConference proceeding

Original languageEnglish
Title of host publication5th Critical Management Studies Conference
Place of PublicationManchester
Publication statusPublished - 2007
Event5th Critical Management Studies Conference - Manchester, United Kingdom
Duration: 11 Jul 200713 Jul 2007

Conference

Conference5th Critical Management Studies Conference
CountryUnited Kingdom
CityManchester
Period11/07/0713/07/07

Cite this

Zundel, M., & Quinn, L. (2007). Identity Construction in Marketing Management Practices. In 5th Critical Management Studies Conference Manchester.

Identity Construction in Marketing Management Practices. / Zundel, Mike; Quinn, Lee.

5th Critical Management Studies Conference. Manchester, 2007.

Research output: Chapter in Book/Report/Conference proceedingConference proceeding

Zundel, M & Quinn, L 2007, Identity Construction in Marketing Management Practices. in 5th Critical Management Studies Conference. Manchester, 5th Critical Management Studies Conference, Manchester, United Kingdom, 11/07/07.
Zundel M, Quinn L. Identity Construction in Marketing Management Practices. In 5th Critical Management Studies Conference. Manchester. 2007
Zundel, Mike ; Quinn, Lee. / Identity Construction in Marketing Management Practices. 5th Critical Management Studies Conference. Manchester, 2007.
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