HMV: Managing the product range for Chapter 20; Prodcut Strategy

Adrian Pritchard

Research output: Chapter in Book/Report/Conference proceedingChapter

LanguageEnglish
Title of host publicationPrinciples And Practice Of Marketing
Place of PublicationLondon
PublisherMcGraw-Hill
Pages(in press)
Volume(in press)
Edition9
Publication statusPublished - 2019

Cite this

Pritchard, A. (2019). HMV: Managing the product range for Chapter 20; Prodcut Strategy. In Principles And Practice Of Marketing (9 ed., Vol. (in press), pp. (in press)). London: McGraw-Hill.

HMV: Managing the product range for Chapter 20; Prodcut Strategy. / Pritchard, Adrian.

Principles And Practice Of Marketing. Vol. (in press) 9. ed. London : McGraw-Hill, 2019. p. (in press).

Research output: Chapter in Book/Report/Conference proceedingChapter

Pritchard, A 2019, HMV: Managing the product range for Chapter 20; Prodcut Strategy. in Principles And Practice Of Marketing. 9 edn, vol. (in press), McGraw-Hill, London, pp. (in press).
Pritchard A. HMV: Managing the product range for Chapter 20; Prodcut Strategy. In Principles And Practice Of Marketing. 9 ed. Vol. (in press). London: McGraw-Hill. 2019. p. (in press)
Pritchard, Adrian. / HMV: Managing the product range for Chapter 20; Prodcut Strategy. Principles And Practice Of Marketing. Vol. (in press) 9. ed. London : McGraw-Hill, 2019. pp. (in press)
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