Gender stereotypes and their impact on women’s career progressions from a managerial perspective

Naznin Tabassum, Bhabani Nayak

Research output: Contribution to journalArticlepeer-review

41 Citations (Scopus)
638 Downloads (Pure)


Gender stereotypes continue to exist and are transmitted through media, and through social, educational and recreational socialisations, which promote gender prejudice and discrimination. This paper argues that contemporary management culture does not critically engage with the social theories of gender studies, which could help in developing gender-neutral affirmative action oriented managerial perspectives. The paper outlines different aspects of gender stereotyping and their impacts on women’s career progressions from a managerial perspective, which engages with the critical theories of gender studies. The paper contributes to existing literature by identifying the antecedents of gender stereotypes and their impacts on the career progressions of women in management. It advances theoretical understanding of three clear conceptual shifts i.e. (i) Women in Management, (ii) Women and Management, and (iii) Gender and Management. The theoretical transition from Women in Management to Women and Management led to progressive conceptual shifts in management literature but gender stereotypes continue to exist in society.
Original languageEnglish
Pages (from-to)192-208
Number of pages17
JournalIIM Kozhikode Society & Management Review
Issue number2
Early online date10 Feb 2021
Publication statusPublished - 1 Jul 2021

Bibliographical note

This article is distributed under the terms of the Creative Commons Attribution-NonCommercial 4.0 License ( which permits non-commercial use, reproduction and distribution of the work without further permission provided the original work is attributed as specified on the SAGE and Open Access page (


  • Women in management
  • Sex-roles
  • Gender stereotypes
  • Gender discrimination

ASJC Scopus subject areas

  • Business, Management and Accounting(all)


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