Abstract
Objective:
The objective of this research is to explore the role of feminism in moderating the relationship between gender diversity and corporate social responsibility (CSR).
Justification:
CSR helps the firm to improve corporate image and increase social legitimacy (Hawn et al., 2011). Inclusion of women in the board will further improve the social legitimacy by improving the quality of CSR as suggested by Nordberg (2008). However, we still have inadequate knowledge on how the attitude of board members towards women rights may moderate the relationship between CSR and gender diversity. Gender diversity may be an outcome of regulative imposition and if that is the case inclusion of greater number of women would not be helpful to improve the quality of CSR. On the other hand, if the board believe in feminism and more supportive to feminist attitudes, the quality of CSR should be more robust. This would be an interesting area to explore as Grosser and Moon (2017) have mentioned that absence of feminism in CSR research.
Methodology:
The study will adopt a mixed method where both qualitative and quantitative method of data analysis will be used. Data will be collected mainly by mail survey and face-to-face interview. Survey questions will be designed to explore the extent of feminism within the member of corporate board. This will then be analysed to explore the effect of feminism on adoption and implementation of CSR. These results will be complemented by appropriate number of interviews.
The objective of this research is to explore the role of feminism in moderating the relationship between gender diversity and corporate social responsibility (CSR).
Justification:
CSR helps the firm to improve corporate image and increase social legitimacy (Hawn et al., 2011). Inclusion of women in the board will further improve the social legitimacy by improving the quality of CSR as suggested by Nordberg (2008). However, we still have inadequate knowledge on how the attitude of board members towards women rights may moderate the relationship between CSR and gender diversity. Gender diversity may be an outcome of regulative imposition and if that is the case inclusion of greater number of women would not be helpful to improve the quality of CSR. On the other hand, if the board believe in feminism and more supportive to feminist attitudes, the quality of CSR should be more robust. This would be an interesting area to explore as Grosser and Moon (2017) have mentioned that absence of feminism in CSR research.
Methodology:
The study will adopt a mixed method where both qualitative and quantitative method of data analysis will be used. Data will be collected mainly by mail survey and face-to-face interview. Survey questions will be designed to explore the extent of feminism within the member of corporate board. This will then be analysed to explore the effect of feminism on adoption and implementation of CSR. These results will be complemented by appropriate number of interviews.
Original language | English |
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Publication status | Published - Mar 2018 |
Event | Gender Research Conference 2018 - Leeds Beckett University, Leeds, United Kingdom Duration: 6 Mar 2018 → 6 Mar 2018 |
Conference
Conference | Gender Research Conference 2018 |
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Country/Territory | United Kingdom |
City | Leeds |
Period | 6/03/18 → 6/03/18 |