Female Leadership: The Case of Ursula Burns

Alfred Akakpo; Nathalie  Gasaro

Female Leadership: The Case of Ursula Burns

Alfred Akakpo, Nathalie Gasaro

Coventry University Students' Union

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Abstract

This case discusses women’s leadership traits, personalities, leadership styles, and the challenges that women face in their role as leaders. To illustrate some of these challenges, this case explores the experience of Ursula Burns, ex-Chief Executive Officer (CEO) of Xerox. Evidence shows that she is honest, straightforward, communicates her thoughts and ideas to others, and leads by example. However, like many women, she faced diverse challenges, including discrimination and projected stereotypes. What are some short-term and long-term solutions to the challenges such women face?

Original language	English
Title of host publication	Sage Publication
Pages	1-15
Number of pages	15
ISBN (Electronic)	9781526441966
Publication status	Published - 2 Jan 2018

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

Cite this

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Female Leadership: The Case of Ursula Burns

Abstract

UN SDGs

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