Effects of firm characteristics and the host country environment on foreign market involvement

Maktoba Omar, Sonny Nwankwo, Ian Bathgate

Research output: Chapter in Book/Report/Conference proceedingConference proceedingpeer-review

Original languageEnglish
Title of host publicationProceedings of Academy of Marketing
PublisherAcademy of Marketing
Publication statusPublished - 3 Jul 2006
EventAcademy of Marketing Conference - Middlesex University, Middlesex, United Kingdom
Duration: 6 Jul 20068 Jul 2006


ConferenceAcademy of Marketing Conference
Country/TerritoryUnited Kingdom

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