| Original language | English |
|---|---|
| Pages (from-to) | 1299-1303 |
| Number of pages | 4 |
| Journal | Journal of Marketing Management |
| Volume | 27 |
| Issue number | 13-14 |
| DOIs | |
| Publication status | Published - 5 Dec 2011 |
Editorial: Conference Special Issue – Marketing Fields Forever 2011
Anthony Patterson, Steve Oakes, Lee Quinn, Steve Baron
Research output: Contribution to journal › Editorial
1
Citation
(Scopus)