Do green practices really attract customers? The sharing economy from the sustainable supply chain management perspective

Jiayao Hu, Yu-Lun Liu, Tsun Wai Wesley Yuen, Ming Lim, Jialun Hu

Research output: Contribution to journalArticle

1 Citation (Scopus)

Abstract

The notion of the sharing economy has been introduced in many sectors and provided significant benefits to consumers and asset owners. Despite the remarkable improvement of the sharing economy in recent years, its relationship with sustainability remains insufficiently researched. This study adopts a sustainable supply chain management (SSCM) perspective. A large-scale survey with 420 participants showed that investment recovery (IR) practices and corporate social responsibility (CSR) conducted by sharing economy platforms significantly and positively affect customers’ intention to use sharing economy-based services/products, whereas internal green management (IGM), supplier green management (SGM), eco-design (ECD) and customer green management (CGM) practices do not. A follow-up qualitative study with ten participants provided further explanations and supported the findings of the survey. This study links the sharing economy and sustainability by testing the effectiveness of sharing economy platforms’ sustainable practices and proposes the best practices for sharing economy platforms to maintain a long-term sustainable marketplace.
Original languageEnglish
Pages (from-to)177-187
Number of pages11
JournalResources, Conservation and Recycling
Volume149
Early online date6 Jun 2019
DOIs
Publication statusPublished - Oct 2019

Fingerprint

sustainability
supply chain management
economy
Green practices
Supply chain management
management practice
Sustainability
corporate social responsibility
product
services
Assets
Supplier management
Corporate Social Responsibility
Management practices
Testing
Intention to use
Best practice
Ecodesign
Owners
Qualitative study

Keywords

  • Customer intention
  • Mixed methods research
  • Sharing economy
  • Sustainable supply chain management

ASJC Scopus subject areas

  • Waste Management and Disposal
  • Economics and Econometrics

Cite this

Do green practices really attract customers? The sharing economy from the sustainable supply chain management perspective. / Hu, Jiayao; Liu, Yu-Lun ; Yuen, Tsun Wai Wesley; Lim, Ming; Hu, Jialun.

In: Resources, Conservation and Recycling, Vol. 149, 10.2019, p. 177-187.

Research output: Contribution to journalArticle

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