| Original language | English |
|---|---|
| Title of host publication | Marketing the brave: 51st annual conference 2018 : proceedings |
| Place of Publication | Helensburgh, Argyll |
| Publisher | Academy of Marketing |
| ISBN (Print) | 9781908063434 |
| Publication status | Published - 2 Jul 2018 |
Digital Marketing Communications: A Case of Oil and Gas Industry B2B SMEs
Justina Setkute
Research output: Chapter in Book/Report/Conference proceeding › Conference proceeding › peer-review