Differences in individual usage of the internet: Cognitive, motivational and contextual aspects of the digital divide

Adedapo Oluwaseyi Ojo, Murali Raman

Research output: Contribution to conferencePaperpeer-review

4 Citations (Scopus)

Abstract

In this study, the role of individual differences on the cognitive, motivational, and contextual aspects of digital divide is investigated. Given the binary notion on accessibility and lack of accessibility to digital technology, Internet usage is operationalized as an outcome of choice made by individuals. The pertinent underlying factors are identified by integrating the social cognitive theory with the ability, motivation, and opportunity framework. Path modeling analysis is conducted on data collected from 270 respondents in Malaysia, and results show that intrinsic motivation is the most significant predictor of Internet usage. Facilitating condition and extrinsic motivation are also significant predictors, whereas digital skill presents a moderate effect.

Original languageEnglish
Publication statusPublished - 2017
Externally publishedYes
Event21st Pacific Asia Conference on Information Systems: Societal Transformation Through IS/IT - Langkawi, Malaysia
Duration: 16 Jul 201720 Jul 2017

Conference

Conference21st Pacific Asia Conference on Information Systems
Abbreviated titlePACIS 2017
Country/TerritoryMalaysia
CityLangkawi
Period16/07/1720/07/17

Keywords

  • Digital divide
  • Digital skill
  • Extrinsic motivation
  • Facilitating condition
  • Individual difference
  • Internet usage
  • Intrinsic motivation

ASJC Scopus subject areas

  • Information Systems

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