Design Thinking and Enterprise Education

Pete McLuskie, Sunita Dewitt

Research output: Chapter in Book/Report/Conference proceedingConference proceedingpeer-review

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Design Thinking features increasingly within Enterprise and Management education programmes. Its adoption is piece meal led by what could be described as champions and evangelists. There are nevertheless critics and detractors with accusations that the Design Thinking discipline is not robust and is a ‘simplified’ version of the design discipline. There exists a growing body of resources and how-to guides on what Design Thinking is and how to mobilise it in the classroom. However, despite these resources it is still unclear how Design Thinking is being delivered in the classroom. A number of studies have recognised this gap and have sought to begin formalising knowledge and understanding of Design Thinking pedagogy for non-designers.
Original languageEnglish
Title of host publicationProceedings of the 14th European Conference on Innovation and Entrepreneurship
EditorsPanagiotis Liargovas, Alexandros Kakouris
ISBN (Print)978-1912764341
Publication statusPublished - 2019
Event14th European Conference on Innovation and Entrepreneurship - Kalamata, Greece
Duration: 19 Sep 201920 Sep 2019


Conference14th European Conference on Innovation and Entrepreneurship
Abbreviated titleECIE 2019


  • design thinking
  • Innovation
  • entrepreneur
  • Entrepreneurship


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