Defining the leader and the follower in a two-sided market problem: an inactivity analysis in the food waste industry

Shantanu Mullick, Néomie Raassens, Edwin J. Nijssen

Research output: Contribution to conferenceAbstractpeer-review

Abstract

The authors show how supply and demand influence each other, finding short-term positive demand effects of an increased availability of nearly-expired goods.
Original languageEnglish
Publication statusPublished - May 2019
Externally publishedYes
EventEuropean Marketing Academy 2019 Annual Conference - Hamburg, Germany
Duration: 27 May 201931 May 2019
http://proceedings.emac-online.org/

Conference

ConferenceEuropean Marketing Academy 2019 Annual Conference
Country/TerritoryGermany
CityHamburg
Period27/05/1931/05/19
Internet address

Keywords

  • Food waste reduction
  • Econometrics

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