Crowdfunding and Alternative Modes of Production

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Abstract

This chapter examines the relationship between crowdfunding and alternative modes of music production. It does so by firstly examining the established model of music production before defining what is meant by an alternative mode of production. From then, it critiques the immediate and obvious appeal of crowdfunding to expose the actual potential alongside the real challenges of implementation. Finally, it looks at four 'elements' which need to be considered as crucial to fostering an effective relationship between crowdfunding and an alternative mode of production. Those elements are: considered rationale, ignoring the record company model, anticipating potential supported motivations and actively engaging with participants.
Original languageEnglish
Title of host publicationCritical Approaches to the Production of Music and Sound
EditorsEliot Bates, Samantha Bennett
PublisherBloomsbury Academic
Chapter14
Pages251-266
Number of pages15
ISBN (Electronic)9781501332067, 9781501332081
ISBN (Print)9781501332050
Publication statusPublished - 1 Nov 2018

Bibliographical note

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Finalist in the Association of American Publishers PROSE awards in the Music and Performing Arts Category. See http://newsroom.publishers.org/association-of-american-publishers-announces-finalists-for-2019-prose-awards/

Keywords

  • Crowdfunding
  • Alternative finance
  • Peer Production
  • Music Production
  • Creativity
  • Music Recording
  • Record Production
  • Alternative modes of production

ASJC Scopus subject areas

  • Music

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  • Cite this

    Thorley, M. (2018). Crowdfunding and Alternative Modes of Production. In E. Bates, & S. Bennett (Eds.), Critical Approaches to the Production of Music and Sound (pp. 251-266). Bloomsbury Academic.