This chapter examines the relationship between crowdfunding and alternative modes of music production. It does so by firstly examining the established model of music production before defining what is meant by an alternative mode of production. From then, it critiques the immediate and obvious appeal of crowdfunding to expose the actual potential alongside the real challenges of implementation. Finally, it looks at four 'elements' which need to be considered as crucial to fostering an effective relationship between crowdfunding and an alternative mode of production. Those elements are: considered rationale, ignoring the record company model, anticipating potential supported motivations and actively engaging with participants.
|Title of host publication
|Critical Approaches to the Production of Music and Sound
|Eliot Bates, Samantha Bennett
|Number of pages
|Published - 1 Nov 2018
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Finalist in the Association of American Publishers PROSE awards in the Music and Performing Arts Category. See http://newsroom.publishers.org/association-of-american-publishers-announces-finalists-for-2019-prose-awards/
- Alternative finance
- Peer Production
- Music Production
- Music Recording
- Record Production
- Alternative modes of production
ASJC Scopus subject areas