Abstract
| Original language | English |
|---|---|
| Pages (from-to) | 1882-1922 |
| Number of pages | 43 |
| Journal | Journal of Marketing Management |
| Volume | 30 |
| Issue number | 17-18 |
| DOIs | |
| Publication status | Published - 8 Sep 2014 |
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Keywords
- acculturation
- consumer acculturation
- ethnicity
- immigration
- transformative consumer research
- well-being
Cite this
Consumer ethnicity three decades after : A TCR agenda. / Visconti, Luca M.; Jafari, Aliakbar; Batat, Wided; Broeckerhoff, Aurelie; Dedeoglu, Ayla Ozhan; Demangeot, Catherine; Kipnis, Eva; Lindridge, Andrew; Penaloza, Lisa; Pullig, Chris; Regany, Fatima; Ustundagli, Elif; Weinberger, Michelle F.
In: Journal of Marketing Management, Vol. 30, No. 17-18, 08.09.2014, p. 1882-1922.Research output: Contribution to journal › Article
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TY - JOUR
T1 - Consumer ethnicity three decades after
T2 - A TCR agenda
AU - Visconti, Luca M.
AU - Jafari, Aliakbar
AU - Batat, Wided
AU - Broeckerhoff, Aurelie
AU - Dedeoglu, Ayla Ozhan
AU - Demangeot, Catherine
AU - Kipnis, Eva
AU - Lindridge, Andrew
AU - Penaloza, Lisa
AU - Pullig, Chris
AU - Regany, Fatima
AU - Ustundagli, Elif
AU - Weinberger, Michelle F.
PY - 2014/9/8
Y1 - 2014/9/8
N2 - Research into consumer ethnicity is a vital discipline that has substantially evolved in the past three decades. This conceptual article critically reviews its immense literature and examines the extent to which it has provided extensive contributions not only for the understanding of ethnicity in the marketplace but also for personal/collective well-being. We identify two gaps accounting for scant transformative contributions. First, today social transformations and conceptual sophistications require a revised vocabulary to provide adequate interpretive lenses. Second, extant work has mostly addressed the subjective level of ethnic identity projects but left untended the meso/macro forces affecting ethnicity (de)construction and personal/collective well-being. Our contribution stems from filling both gaps and providing a theory of ethnicity (de)construction that includes migrants as well as non-migrants.
AB - Research into consumer ethnicity is a vital discipline that has substantially evolved in the past three decades. This conceptual article critically reviews its immense literature and examines the extent to which it has provided extensive contributions not only for the understanding of ethnicity in the marketplace but also for personal/collective well-being. We identify two gaps accounting for scant transformative contributions. First, today social transformations and conceptual sophistications require a revised vocabulary to provide adequate interpretive lenses. Second, extant work has mostly addressed the subjective level of ethnic identity projects but left untended the meso/macro forces affecting ethnicity (de)construction and personal/collective well-being. Our contribution stems from filling both gaps and providing a theory of ethnicity (de)construction that includes migrants as well as non-migrants.
KW - acculturation
KW - consumer acculturation
KW - ethnicity
KW - immigration
KW - transformative consumer research
KW - well-being
U2 - 10.1080/0267257X.2014.951384
DO - 10.1080/0267257X.2014.951384
M3 - Article
VL - 30
SP - 1882
EP - 1922
JO - Journal of Marketing Management
JF - Journal of Marketing Management
SN - 0267-257X
IS - 17-18
ER -