Chance Discovery in a Group-Trading Model: Creating an Innovative Tour Package with Freshwater Fish Farms at Yilan

Pen Choug Sun, Chao Fu Hong, Tsu Feng Kuo, Rahat Iqbal

    Research output: Chapter in Book/Report/Conference proceedingConference proceeding

    Abstract

    Information Technology in modern days is developing very fast, which has brought out new opportunities for Electrical Commercial Businesses in Tourism Industry. Crossing the chasm between early adopters and an early majority is an important issue for tourism innovation diffusion. In this paper, a group-trading model called the Core Broker Model is used to create an innovative tour product and to diffuse the innovation through E-markets on the Internet. A core broker organizes an innovation team, using the technique of text mining, to create a featured tour package and initiate a joint-selling project for different type of providers. The core broker then recruits market brokers to form a market team to promote the tourism innovation, and put it on the websites for consumers to group-purchase e-coupons for the trip. With the advantages of group-trading in the model, the chance for innovation diffusion to cross the chasm is high.

    Original languageEnglish
    Title of host publicationIntelligent Information and Database Systems
    Subtitle of host publication9th Asian Conference, ACIIDS 2017, Kanazawa, Japan, April 3–5, 2017, Proceedings, Part II
    EditorsNgoc Thanh Nguyen, Satoshi Tojo, Le Minh Nguyen, Bogdan Trawiński
    PublisherSpringer Verlag
    Pages157-169
    Number of pages13
    Volume10192 LNAI
    ISBN (Electronic)978-3-319-54430-4
    ISBN (Print)978-3-319-54429-8
    DOIs
    Publication statusPublished - 2017
    Event9th Asian Conference on Intelligent Information and Database Systems, ACIIDS 2017 - Kanazawa, Japan
    Duration: 3 Apr 20175 Apr 2017

    Publication series

    NameLecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
    Volume10192 LNAI
    ISSN (Print)03029743
    ISSN (Electronic)16113349

    Conference

    Conference9th Asian Conference on Intelligent Information and Database Systems, ACIIDS 2017
    CountryJapan
    CityKanazawa
    Period3/04/175/04/17

    Keywords

    • Chance discovery
    • Crossing the chasm
    • Group-trading model
    • Text mining
    • User innovation

    ASJC Scopus subject areas

    • Theoretical Computer Science
    • Computer Science(all)

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  • Cite this

    Sun, P. C., Hong, C. F., Kuo, T. F., & Iqbal, R. (2017). Chance Discovery in a Group-Trading Model: Creating an Innovative Tour Package with Freshwater Fish Farms at Yilan. In N. T. Nguyen, S. Tojo, L. M. Nguyen, & B. Trawiński (Eds.), Intelligent Information and Database Systems: 9th Asian Conference, ACIIDS 2017, Kanazawa, Japan, April 3–5, 2017, Proceedings, Part II (Vol. 10192 LNAI, pp. 157-169). (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics); Vol. 10192 LNAI). Springer Verlag. https://doi.org/10.1007/978-3-319-54430-4_16