Building and enhancing customer experience using an Omni-channel approach

Ellie Hickman

    Research output: Contribution to conferencePoster

    Original languageEnglish
    Publication statusPublished - 10 Jul 2014
    EventAcademy of Marketing Conference 2014: Marketing dimensions: people, places and spaces - Bournemouth University, Bournemouth, United Kingdom
    Duration: 7 Jul 201410 Jul 2014

    Conference

    ConferenceAcademy of Marketing Conference 2014
    Abbreviated titleAOM2014
    CountryUnited Kingdom
    CityBournemouth
    Period7/07/1410/07/14

    Cite this

    Hickman, E. (2014). Building and enhancing customer experience using an Omni-channel approach. Poster session presented at Academy of Marketing Conference 2014, Bournemouth, United Kingdom.