Adding value: how to develop a servitisation strategy in civil engineering

Carlos Galera Zarco, Oscar Bustinza, Virginia Fernandez-Perez

Research output: Contribution to journalArticle

3 Citations (Scopus)

Abstract

The provision of added-value services is becoming increasingly important to winning work on civil engineering projects. This paper reports on a study into the adoption of ‘servitisation’ strategies by civil engineering firms, particularly through the use of smart technology. It focuses on factors that can lead to successful adoption of a servitisation strategy in an organisation, and then reviews how the adoption of smart technology can help to deliver added-value services during the various phases of a civil engineering project. The information generated by the technology can also lead to the development of new and improved services, further improving an organisation’s competitive advantage.
Original languageEnglish
Pages (from-to)35-40
Number of pages6
Journal Proceedings of the Institution of Civil Engineers - Civil Engineering
Volume169
Issue number1
Early online date12 Jan 2016
DOIs
Publication statusPublished - 1 Feb 2016

Keywords

  • business
  • knowledge management
  • project management

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