Bibliographical noteThe full text of this article is not currently available from this repository.
This is the pre-peer reviewed version of the following article: Broderick, A. (2007) 'A cross national study of the individual and national cultural nomological network of consumer involvement.' Psychology and Marketing Vol: 24 (4): 343-374., which has been published in final form at http://www3.interscience.wiley.com/journal/114179915/abstract
- Brand loyalty
- consumer behaviour