A CRM-based pathway to improving organisational responsiveness: an empirical study

Luciano Batista
, Sally Dibb
, Maureen Meadows
, Matthew Hinton
, Matthew Analogbei

University of Northampton
Open University
Liverpool John Moores University

Research output: Contribution to journal › Article › peer-review

8 Citations (Scopus)

126 Downloads (Pure)

1 results
- Last Name(descending)

Maureen Meadows
- Research Centre for Resilient Business and Society - Professor
Person: Teaching and Research