A conceptual framework to understand the creation of athlete brand and its implications

Ali Hasaan, Katri Kerem, Rui Biscaia, Kwame Agyemang

    Research output: Contribution to journalArticlepeer-review

    28 Citations (Scopus)
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    • Estonian Business School

      Biscaia, R. (Supervisor)

      Oct 2014Feb 2015

      Activity: Visiting an external institutionExternal PhD Supervision