Unlocking The Challenges Hindering A Clear Route To Market For Sustainable Agroecological Cut Flower Growers In The UK

This project tackles the important issue of how small scale flower producers access to markets can be facilitated through the creation of a distribution hub model. There are many small-scale growers in the UK who are committed to more sustainable, seasonal, low input production but their access to local UK markets is hindered by the lack of a suitable trading infrastructure. The development of a distribution hub model for local flowers has the potential to open routes to market for small-scale growers, who themselves have potential to substantially increase production to meet latent demand.