Best Full Paper Award 2012; International Association on Management of Technology (IAMOT), Hsinchu, Taiwan

    Prize: Prize (including medals and awards)

    Description

    Paper: Risk Reduction is not Important When Launching New Products –Not Even in Case of Innovation Averse Customers
    Degree of recognitionInternational

    Awarded at event

    Event titleInternational Association on Management of Technology
    LocationHsinchu, Taiwan, Hsinchu, Taiwan, Province of China
    Period18 Mar 2012 → 22 Mar 2012

    Keywords

    • Trust
    • Innovation
    • Technology
    • Commmunication
    • medical engineering
    • customer

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