Dr Ambituuni was given the Coventry University (SSL) award of Excellence for Industry Engagement in recognition of his outstanding effort and engagement activities which ensures academic knowledge is transferred into the industrial domain. The award recognizes Dr Ambituuni's contribution to the survival of local businesses during the COVID Pandemic, which saw the development of Business Continuity framework and the dissemination of Risk Management knowledge that helped local businesses plan and mitigate the effects of COVID pandemic.