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    Personal profile

    Research Interests

    Sport events; cryptocurrencies and sport; sport finance


    I am an Assistant Professor (Research) within the Centre for Business in Society at Coventry University. My primary area of research is investigating the impacts and legacies of sporting events, and particularly the bidding process. My PhD, completed at Manchester Metropolitan University, investigated the ways in which a losing Olympic bid can be leveraged by the bidding city to bring about lasting benefits to the region.

    Having completed my MBA International Sport Management at Coventry University in 2011, and joined the Sport and Event Management (SEM) teaching team soon afterwards. My time in the SEM department saw me teach and lead a wide variety of modules, including finance and economics, Corporate Social Responsibility and managing sport events. I was also the Course Director for BA Sport Management, BA Event Management, BA Sport Marketing and BA International Event and Hospitality Management (topup) and part of the development team for the Professional Development for Sports Professionals programme.

    In summer 2022, I joined the Centre for Business in Society (CBiS) research center as an Assistant Professor (Research), allowing me to dedicate more time to research. Since joining CBiS, I have taken an interest in the relationship between sports organisations and cryptocurrencies and gambling organisations. In December 2022 I was awarded funding to investigate the awareness of gambling support by children in areas of low income.

    My research role allows me to continue teaching on the BA Sport Management and MSc Sport Management programmes, both as a module leader and delivering specialist sessions around my research.

    I have also appeared several times in the media, including Sky Sports News, BBC Radio 5 Live and Daily Mirror.

    Expertise related to UN Sustainable Development Goals

    In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

    • SDG 8 - Decent Work and Economic Growth
    • SDG 10 - Reduced Inequalities
    • SDG 12 - Responsible Consumption and Production

    Education/Academic qualification

    Doctorate, Every Loser Wins? Leveraging the Olympic bid, Manchester Metropolitan University

    Award Date: 14 May 2019

    MBA, International Sport Management, Coventry University

    Award Date: 1 Nov 2011

    Degree, BA (Hons) Economics, University of Liverpool

    Award Date: 2 Jul 2007


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