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Suresh George


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Personal profile


Suresh is an Associate Professor and Subject Lead for International Business. Suresh is a Fellow of the Higher Education Adademy (FHEA) and a Fellow of the Royal Society and Arts (FRSA) Prior to an academic career, he worked for over 11 years in the telecommunication industry in the Middle East and India.He has lived or worked in India, Kenya, Nigeria, Portugal, Oman and the UK and brings this global experience into his HE practice.

His research work primarily revolves around the following areas.

Strategic Management research that is evolving around the linkages around Global political positions, Non-Market resources and the Resource-based view of the State.

Practical Global Strategy that is driven by over 23 years of a Global experience including living across Africa, Middle East, Asia and Europe. My practice in this area also involves working with global firms and consultancy projects.

International Business Pedagogy based on experiential teaching, innovation in IB pedagogy, Open Educational Resources and Research-informed teaching.

Suresh has been involved in creating innovative experiential learning tools that have been used across the globe, designing successful postgraduate IB courses and Market entry consultancy projects for SMEs and medium to large firms.

He is also an occasional blogger on several topical issues and tweets as @sureshgeorge

Suresh is interested in the development of web-based learning solutions for education, and has consulted for several widely-used software solutions in strategic management and International Business pedagody. Some of the solutions include the Global Marketing management system online (GMMSO). In 2013, Suresh developed the GLOBESTRATEGY® system as an open education resource (OER) for international business.



Suresh has been an active consultant around the world. His clients include non-profit enterprises, Higher education institutions, IT companies, International trading houses, and SMEs.

Suresh’s consulting activities have included the following areas:

  • Corporate strategy
  • Business modelling
  • New market entry strategies
  • Online teaching and learning solutions
  • Training programmes on digital literacy for International Business teachers
  • Faculty Development seminars

Research Interests

Resources-based view of states ; Linkages in International business; Geopolitical context of doing business; Rising powers and business strategies ; E-learning tools in international business; Teaching apps and mobile learning platforms; India and China in the extractive industries

Education/Academic qualification

Strategy, Doctorate, Coventry University


Education, Postgraduate Certificate


International Businesss, MBA, Coventry University


Zoology, MSc, Mahatma Gandhi University


Zoology, Degree, University of Kerala


External positions

Principal Advisor , Tollant Systems International

1 Apr 20172018

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Telpa: Proof of concept project- State Aid GBER RD&I

Sukumar, A. P. C. & George, S.


Project: Internally funded project

Research Output

Creating a Pragmatic and Legitimate IB Curriculum: The Case of the GMMS pedagogical tool

George, S., Zoumpos, C., Mukerjee, K. & Janavaras, B., 29 Mar 2019, Proceedings of the Academy of International Business U.S. Midwest 2019 Conference. Chicago: Academy of International Business, p. 49-50 2 p.

Research output: Chapter in Book/Report/Conference proceedingConference proceeding

  • Sustainable Economic and Emerging Markets

    Paladini, S. (ed.) & George, S. (ed.), 21 Nov 2019, 1 ed. Harlow: Routledge. 240 p.

    Research output: Book/ReportBook

  • Global Marketing Management System

    George, S. & Janavaras, B., May 2017, 2nd ed. Singapore: World Scientific. 340 p.

    Research output: Book/ReportBook

  • Nestlé in Mexico: The Good Food Versus The Good Life Dilemma

    Galalae, C. & George, S., 4 May 2017, Strategic Marketing Cases in Emerging Markets. Adhikari, A. & Roy, S. K. (eds.). Switzerland: Springer Verlag, p. 1-10 11 p.

    Research output: Chapter in Book/Report/Conference proceedingChapter

  • The Resource based view of the ‘state’: A case study of the Indian State in Africa

    George, S., Urwin, G. & Amayo, A., Sep 2017, Proceedings of the 2017 British Academy of Management conference, '2017 British Academy of Management Conference'. Warwick: British Academy of Management

    Research output: Chapter in Book/Report/Conference proceedingConference proceeding

  • Activities

    • 6 Participation in conference
    • 6 Visiting an external academic institution
    • 4 Editorial activity

    ESC Pau

    Suresh George (Visiting lecturer)
    Jan 2018Dec 2018

    Activity: Visiting an external institutionVisiting an external academic institution

    Rajagiri Management Journal (Journal)

    Suresh George (Editorial Board Member)
    1 May 2018

    Activity: Publication peer-review and editorial workEditorial activity

    Routledge (Publisher)

    Suresh George (Editor)
    2017 → …

    Activity: Publication peer-review and editorial workEditorial activity

    Toulouse Business School

    Suresh George (Visiting lecturer)
    Mar 2017

    Activity: Visiting an external institutionVisiting an external academic institution

    The MADE institute, Sainte Marie Lyon

    Suresh George (Visiting researcher)
    Jan 2017

    Activity: Visiting an external institutionVisiting an external academic institution


    Coventry.Domains Awards 2016-17

    Suresh George (Recipient), 14 Dec 2017

    Prize: Prize (including medals and awards)


    Press / Media