Research output per year
Research output per year
Dr
Accepting PhD Students
Research activity per year
Rui Biscaia joined Coventry University in September 2016 as a Senior Lecturer of Sport Marketing in the School of Marketing and Management. Previously he was an Assistant Professor at European University and invited Assistant Professor at FMH - University of Lisbon. He is Research Fellow of the North American Society for Sport Management since 2016. Rui’s research focuses on consumer behaviour, brand management, and sponsorship in sports and events. He has projects with researchers from Portugal, Spain, England, Germany, Estonia, Brazil, United States, Canada, Japan, South Korea, Australia and New Zealand, and has published more than 40 peer-reviewed articles in journals such as Journal of Business Research, Journal of Sport Management, European Sport Management Quarterly, Sport Management Review, International Journal of Sports Marketing and Sponsorship, Sport Marketing Quarterly, International Journal of Clinical and Health Psychology, among others. He has co-authored two books. In 2015, Rui received an honourable mention from the Portuguese Olympic Committee and the Millennium BCP Foundation. He is a member of the editorial board for European Sport Management Quarterly, Sport Management Review, Sport Marketing Quarterly, and Sport, Business, and Management: An International Journal. He is currently co-principal investigator of a Marie Curie Research and Innovation Staff Exchange on 'Addressing inequality, enhancing diversity and facilitating greater dialogue in the hosting of sporting mega events'.
Research:
My main research focus is on bridging consumers, organisations, athletes, and sponsors. In doing so, I am interested in aspects such as consumption experiences, online environments, mega sport events, among others.
Area of Expertise:
Research output: Contribution to journal › Article › peer-review
Research output: Contribution to journal › Article › peer-review
Research output: Contribution to journal › Article › peer-review
Research output: Contribution to journal › Article › peer-review
Research output: Contribution to journal › Article › peer-review
Rui Biscaia (Visiting lecturer)
Activity: Visiting an external institution › Visiting an external academic institution
Rui Biscaia (Editorial Board Member)
Activity: Publication peer-review and editorial work › Editorial activity
Rui Biscaia (Associate Editor)
Activity: Publication peer-review and editorial work › Editorial activity
Rui Biscaia (Supervisor)
Activity: Visiting an external institution › Visiting an external academic institution
Rui Biscaia (Guest Editor)
Activity: Publication peer-review and editorial work › Editorial activity
Biscaia, Rui (Recipient) & Soares, Andre (Recipient), 2017
Prize: Other distinction
Jushua Lupineck (Recipient) & Biscaia, Rui (Recipient), Jun 2018
Prize: Prize (including medals and awards)
3/01/17
1 item of Media coverage
Press/Media: Other
28/12/16
1 item of Media coverage
Press/Media: Expert Comment
22/08/16
1 item of Media coverage
Press/Media: Research
2/01/16
1 item of Media coverage
Press/Media: Research
16/07/15
1 item of Media coverage
Press/Media: Expert Comment