Mario Cuevas Henriquez

Mario Cuevas Henriquez


    • School of Strategy and Leadership | Coventry Business School | Faculty of Business and Law, William Morris

      CV1 5DL Coventry

      United Kingdom

    Accepting PhD Students

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    Personal profile


    Dr Mario Cuevas is Lecturer in Project Management at School of Strategy and Leadership | Coventry University Business School. He has worked for more than twenty years both in higher education and business consulting. In the United Kingdom academic sector has worked in institutions such as East London University, Global University System-London, UKCN London, EducaProjects and Coventry University.


    Business Management approach:

    • Entrepreneurship, Leadership and Business Management
    • Quality Assurance and Business Optimisation
    • Global Priorities, Sustainability and Responsible Management
    • Sustainable Project Management
    • Global Supply Chain and Operations Management
    • Marketing and Commercialisation

    Behavioural approach:

    • Social Brain, Beliefs and Organisational Behaviours
    • Behavioural Sciences and Socio-Organisational Transformations
    • Human Resources Management and Organisational Development
    • Developing Individuals, Teams, and Organisations
    • Organisational Psychology and Competitive Strategies
    • Practical Theology, CSR, and Human Dignity
    • Sustainability, Religion Beliefs and Behavioural Economics 4.0


    As a consultant, Dr Cuevas has worked in a variety of projects in international companies such as Medtronic, Boston Scientific, Citibank, Fujitsu, Shiseido, Intesa, GTE, AT&T, Varma, Ibercom, Sodexo, Spanish Confederation of Business Organisations, Ferede, Business-University, SanRoman, European Social Fund and European Commission.


    Additionally, Dr Cuevas has a vast international volunteering experience in institutions such as Quaker, The Salvation Army, St Mellitus College London, School of Volunteer, Chamartin, ICZIS, Diaconia, Ferede, etc. in projects related with disabled people, Olympic Games, International Ecologic Event, earthquakes in Chile, Haiti and the famine in Somalia

    Research Interests

    Dr Cuevas research interest is cross-disciplinary linking behavioral and business sciences to promote effective business management and socio-economic development considering the social brain, human beliefs, and business  management as drivers for sustainable competitive strategies, quality of life, and socio-organisational transformation within the Fourth Industrial Revolution aligned with the five dimensions of the sustainability: people, planet, prosperity, partnership, and peace.

    Dr Cuevas’ research interest includes:

    • Brain, beliefs and organisational behaviours
    • Socio-cognitive behaviours of suppliers, workers, and customers
    • Entrepreneurship, innovation, and human development
    • Leadership 4.0, systemic thinking, and behavioural changes
    • Systematisation, work optimisation and well-being
    • CSR, green supply chain and socio-organisational transformations

    KEYWORDS: entrepreneurship, innovation, project management, supply chain, organisational behavior, competitive advantages, and quality of life.

    Expertise related to UN Sustainable Development Goals

    In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

    • SDG 3 - Good Health and Well-being
    • SDG 8 - Decent Work and Economic Growth
    • SDG 9 - Industry, Innovation, and Infrastructure
    • SDG 12 - Responsible Consumption and Production

    Education/Academic qualification

    PhD - Organisational Psychology: Work, Organisations and Management., Doctorate, Complutense University of Madrid

    15 Sep 201215 Jun 2017

    Award Date: 15 Jun 2017

    PhD - Philosophy – Beliefs and Socio-Organisational Transformations., Doctorate, Complutense University of Madrid

    15 Sep 200610 Mar 2010

    Award Date: 10 Mar 2010

    MSs - Business Management, MSc, Complutense University of Madrid

    15 Sep 200115 Jul 2002

    Award Date: 15 Jul 2002

    BS - Organisation, Methods and Quality Assurance., Degree, Spanish University

    15 Sep 199215 Jul 1996

    Award Date: 15 Jul 1996

    BS - Business Administration, Degree, Technology University of Venezuela

    15 Sep 199115 Jul 1994

    Award Date: 15 Jul 1994

    BEng – Computer Engineering., Degree, Technology University of Venezuela

    1986 → …

    Award Date: 15 Jul 1991


    • HD28 Management. Industrial Management
    • Competitive strategies
    • Sustainability
    • Entrepreneurship
    • Leadership
    • Supply Chain Management
    • Planet, people, prosperity
    • BF Psychology
    • Psycho-socio-organisational transformations
    • Behavioural sciences
    • Philosophical practices
    • Spirituality, and social beliefs
    • Social Brain and Beliefs


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