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Marcos Kauffman


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Research Interests

Marcos has a Diploma in Legal Studies at Open University Milton Keynes (UK) (2012), Law Degree with a LLB Honours at University Of Buckingham (2016) and a PhD in Business and Law at Coventry University (2020).

He is currenlty the Director at the Institute of Advanced Manufacturing and Engineering (AME) - Coventry University Institute for Future Transport and Cities, Intellectual Property Strategy Director at Next Seti International.

Marcos Joined the Institute for Advanced Manufacturing and Engineering (AME) at Coventry University in 2016 as Innovation and Digital Director. In 2019 Marcos has taken the position of Director of the AME, a unique partnership between Coventry University and Unipart Manufacturing which was formed in late 2013 with the objective of bringing together business, research and education to accelerate the development of industry ready graduates and commercialisation of new technology in the manufacturing sectors.

Known as the UK's first Faculty on the Factory Floor, AME also provides a unique learning experience for undergraduates, where they are prepared for work through real life projects which enhance and contextualise the classroom learning they receive. In 2020, Coventry University received Queens Award for the AME, in recognition of the exceptional benefits delivered from the partnership.

In his role Marcos is responsible for the strategic leadership and management of the Institute, ensuring that the team delivers against all of its targets. Marcos is also responsible for the leadership, the quality, standards and delivery of research outputs and services through the Heads of Department within the Research Organisations, Enterprise & Innovation and Faculties. In this role Marcos work in collaboration with the CEO of the Future Transport and Cities Institute, as well as Research Directors and Doctoral College to ensure a consistent and joined up approach to deliver on both research and corporate targets.

Prior to his current role, Marcos has worked for over 10 years in the UK automotive manufacturing industry where he was responsible for solutions design and business improvement activities in relation to both, production and R&D projects in collaboration with Automotive OEMs and their supply chains. The most recent project included designing and implementing the manufacturing businesses systems and Intellectual property strategies to enable a new manufacturing company to produce high-performance battery packs for electric vehicles.

Marcos has originally studied Agro-Business in South America and later has studied LLB Honours, Law degree at the University of Buckingham in England. He has completed his PhD at the Centre for Business in Society (Faculty of Business and Law) at Coventry University. The main focus of his research was to critically evaluate the impact of the fourth industrial revolution on manufacturing business models and intellectual property strategies in the automotive manufacturing industry. The project was particularly concerned with the implementation of horizontally integrated value networks exchanging vast amount of information containing Intellectual Property.

Marcos has practical and research experience in the areas of Intellectual Property Strategies, Innovation Strategies, Digital Manufacturing, Digital Strategy, Intellectual Property Law, Contract Law and Commercial Law.

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Research Output

New Technologies and the Impact on Personality Rights in Brazil

Soares, M., Kauffman, M., Chao, K-M. & Omar, M., Mar 2020, In : Pensar - Revista de Ciencias Juridicas. 25, 1, p. 1-12 12 p.

Research output: Contribution to journalArticle

Open Access
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    Avanços da Comunidade Européia o Direito De Propriedade Intelectual E Indústria 4.0: Extraterritorialidade e aplicabilidade do direito comparado no Brasil

    Translated title of the contribution: Legal advances in the European Union (Intellectual Property Law And Industry 4.0): Extraterritoriality and applicability of comparative law In BrazilSoares, M., Kauffman, M. & Mendes de Catunda Sales, G., 2019, In : Revista do Direito UNISC. 1, 57, p. 117-137 21 p.

    Research output: Contribution to journalArticle

    Open Access
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    Open Access
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    Open Access
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    Industry 4.0: the impact of horizontal integration on manufacturing business models and intellectual property strategies

    Author: Kauffman, M., Apr 2020

    Supervisor: Garcia-Perez, A. (Supervisor), Weinstein, S. (Supervisor) & Meadows, M. (Supervisor)

    Student thesis: Doctoral ThesisDoctor of Philosophy